SignatureForum Celebrates Its 10th Anniversary


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Northbrook, IL – June 16, 2010 – Having grown from a small internet startup to one of the premier consumer advocacy resources on the web, SignatureForum.com is proud to mark its 10th anniversary this summer by thanking all the clients, customers, and employees that continue to fuel the company into a new decade.

Signature's Beginnings...

Back at the dawning of the new millennium, Chicago area entrepreneur James Kropp founded a small business venture with a rather large goal—connecting the country’s top aesthetic and medical service providers with a new, eager customer base via the world wide web. Now, a decade later, SignatureForum has helped more than 100,000 people find, consult with, and rate reputable professionals in the fields of aesthetic medicine, home remodeling, personal fitness, and more.

“Our company went into business exactly when the dot com bubble burst, but it was the best thing that could have happened to us,” says Kropp, who remains SignatureForum’s CEO. “Our initial idea was to put medical practices on the web. With the collapse of the bubble, we were required to adjust our business on the fly to meet marketplace needs. We quickly learned that consumers needed a trustworthy place on the internet to research a whole cadre of services and businesses where there was no information available. We gave consumers the highest levels of service possible through our websites and customer liaisons, and the next thing we knew, we were able to expand our presence beyond the medical field into personal fitness and a number of services in the home, like remodeling contractors. Providers in all industry segments began to knock down our doors trying to gain access to some of the best customers in the world.”

Ten Years Later, Reaching New Heights

Today, SignatureForum partners with more than 1,000 licensed service providers from coast to coast. Kropp’s in-house team has grown, as well. In the Signature offices, an editorial department provides daily web content updates, a full-service customer liaison center researches solutions for guest inquiries, and a client management team helps network members leverage Signature’s technology platforms and increase their customer satisfaction scores. Signature also owns and operates over 250 website properties, including the high-ranking destinations SignatureForum.com, HealthySkinPortal.com, SignatureContractors.com, HairRemovalForum.com, and PlasticSurgeryPortal.com.

“Ten years later we continue our ‘customers first’ focus and make sure that the providers we work with are some of the best in the world,” Kropp says. “Our ten year anniversary celebration is exciting to us because it signals that we are here to stay. However, it is also just a mile marker that we pass on the road toward even greater success.”

Benefits of Joining the SignatureForum Network


  • Enhanced Online Visibility & Grassroots Marketing – With nearly a decade of experience as an established online marketing firm, SignatureForum’s talented marketers think beyond standard online marketing tactics to offer network members results they wouldn't likely experience on their own.
  • Immediate Performance Feedback & Testimonials – As part of your SignatureForum program, you will have access to post-consultation survey feedback, including guest-written testimonials. Your survey responses will be tallied as part of an aggregate scoring system that will help set you apart from your competitors.
  • Trained Guest Services Liaisons & After-Hours Scheduling – Our SignatureForum liaisons are equipped to handle any question and are specifically trained in the aesthetic, health and fitness and home improvement industries. These specialized groups work beyond standard office hours to provide immediate response and support to interested consumers, creating more volume for your business.
  • Pre-Approved Financing Services – SignatureForum's guest support service provides real-time feedback for customers wishing to learn more about their financing options. This immediate feedback offers approval turnaround in less than 20 minutes and can minimize the incidence of unqualified guests scheduling consultations.
  • E-Financing Link on Your Website for Patient Financing Pre-Approvals! – As part of the SignatureForum experience, you will have exclusive rights to use the SignatureForum E-Financing seal on your website to speed along the financing process of your own site’s traffic.

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